Photo Application - courier Snapchat rejected an offer of $ 3 billion - more Facebook last month, and now poached director of business operations Instagram Emily White, who was appointed the new Director of Operations Company , AllThingsD reported .
White was head of mobile partnerships in Facebook before going on the network sharing photos, owned by Facebook in April .
She told AllThingsD the opportunity to assume a leadership position in the Snapchat was impossible for her to go , saying :
It happened very quickly, but having a real paper COO in one of the many companies that disrupt the communications sector is one that could not happen. I 've always been fascinated by the creativity that went into the product ... and I think ( Snapchat co -founder and CEO ) Evan ( Spiegel ) was looking for someone who can help you develop and expand what is already something that has changed a lot of thinking about the mobile experience .
Instagram has great leadership in place, and it's not my feet from all but a management team A-plus . But I'll learn a lot about how communication is happening right now and I am very happy to contribute to the growth of a large company.
White moves to Los Angeles, according to AllThingsD .
Instagram co -founder and CEO Kevin Systrom said in a statement from White :
I can not thank them enough for their contribution to Emily Instagram. It was the task of the first products classified outside the door, and she did very well . Instagram is now a better place because of your efforts , and thank you